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How to use bluetooth electronic shelf labels in stores

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How to use bluetooth electronic shelf labels in stores

Issue Time:2020-08-23
    Electronic price tags are eink price tag that display price information in retail places such as supermarkets, convenience stores, pharmacies, and electrical appliances. It is mainly placed on the shelf to replace the electronic display device of the traditional paper price tag. Each electronic price tag is connected to the computer database of the shopping mall through the network, and displays the latest price information of the commodity in real time and accurately.
In the digital age, we may have seen it in many supermarkets and convenience stores. Today, we will open a new application scenario for electronic price tags-mobile phone stores.
What kind of disruptive changes can the ESL solution bring to mobile phone stores?
A. Unified management.
We can remotely operate and control all stores on the cloud platform, and easily realize instant price changes of all store products.
B. Smart price changes, and save consumables.
The most basic function of electronic price tags is to intelligently change prices.
Compared with traditional paper price tags, Bluetooth electronic shelf labels have the following advantages:
1. Quick price change
Bluetooth e-ink price tag use Bluetooth 5.0 communication technology, which has the characteristics of fast transmission rate, strong anti-interference ability, and long transmission distance. The price changes quickly and in time, and the price changes of tens of thousands of price tags can be completed in a short time. The price change system is simple and easy to use, using csv for daily price change maintenance.
2. Diversified product information display
Bluetooth digital price label can not only display basic product information, but also display diversified product information such as promotional signs, inventory, and QR codes. Accurate, clear and diverse product information display not only improves customer satisfaction, but also enhances the brand image of the store.
3. Long lasting battery
Bluetooth electronic shelf labels use high-resolution, high-contrast electronic paper, which is highly resistant to water, oil, chemicals and other substances. When the price tag is in a static operating state, there is almost no power loss, which extends the service life of the battery.
4. Reuse
The Bluetooth electronic shelf label has functions such as repeated addition, modification, and deletion, which is convenient for information replacement and update.
5. Information encryption
Each electronic shelf label has a unique ID number, a unique data security encryption system, connection and transmission encryption processing to ensure data security.
6. Flexible operation
Flexible management of the background system, timely, flexible and convenient operation;


C. In the digital age, a larger and more digital layout can allow consumers to stay longer in the store and stimulate consumption.

The Bluetooth electronic price tag will definitely bring our retailers to improve efficiency and effectiveness.

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